SENAYAN CITY “A Winter’s Tale”


09 Desember 2019, by SenayanCity

Jakarta, 7 December 2019 – Welcoming the warmth of year-end holiday moments, Senayan City presents the series of ICONIC programs during FSTVE Season – The Joyous of Festivity. This year, Senayan City presents A Winter’s Tale with PLAY LINE FRIENDS. The celebration of FSTVE19 with various shopping programs, magnificent decorations and charming performances starts from 7 December 2019 until 12 January 2020.

“Year-end holiday and New Year’s moments are the most awaited moments at the end of the year. Senayan City as trendsetter mall that always presents the concept of The First and The Biggest stores/events in Indonesia, once again completes various moments of year-end happiness with family and close ones by presenting PLAY LINE FRIENDS Pop-up & Experience in Indonesia, The First and The BIGGEST LINE FRIENDS Pop-up shop in South East Asia with FSTVE Season - A Winter’s Tale, as the theme.

And for the first time in Indonesia, FSTVE19 - A Winter’s Tale comes with variety of excitement such as Gigantic Christmas tree that rises as high as 13m in the middle of Main Atrium decorated with LINE FRIENDS and BT21 characters, BT21 Room Experience, PLAY LINE FRIENDS Pop-up shop – for the official LINE FRIENDS merchandises and MEET & GREET BT21 Mascots on 7-9 December 2019. The FSTVE19 installation is created by Felix Tjahyadi, as the creator of the whole A Winter’s Tale experience in Senayan City.

Adding more excitement, FSTVE Season in Senayan City gives special offerings for SCX Member and Senayan City loyal customers. Look forward to Midnight Shopping program which will be held on December 14 & 15, 2019 with various instant rewards, mystery deal and other attractive prizes to win. So don’t miss it, the joyous of festivity is here at Senayan City,” said Halina as Leasing and Marketing Communication Director Senayan City.


During the FSTVE19 moment, customers can take part in various exciting activities such as:

LINE FRIENDS is a global character originating from BROWN & FRIENDS created by mobile online communication in the form of funny stickers in the LINE application. With more than 200 million active users worldwide and 90 million registered users in Indonesia. LINE FRIENDS is happy to be able to bring very funny and adorable characters such as Brown, Cony, Moon, James, Sally, Jessica, Boss, Edward, Leonard, Pangyo and Choco with various variations of merchandises. BT21 is a character created by LINE FRIENDS and loved by millennial around the world. Tells the story of Prince TATA from planet BT, who is traveling with VAN, turns out to be stranded on earth. With their desire to spread love, TATA decided to become an idol. In the end, on this trip they met with 6 other members: KOYA, RJ, SHOOKY, MANG, CHIMMY, COOKY. And this is the beginning of UNIVERSTAR BT21. In the mood of year-end celebration, BROWN & FRIENDS and BT21 will be at Senayan City for 2 months. LINE FRIENDS will present BT21 Exhibition at the Main Atrium, 1st floor.  


Delightful Christmas is more fun with the present of Santa Claus & friends. Say hi and capture the moment of joy during 14-15 and 25-26 December 2019.

The nuance of Christmas is incomplete without the pleasant melodies of Christmas songs. Senayan City will have Bams, Neona, Cantalevia Choir, and many more performances. Moreover, customers can participate in their spare time when visiting Senayan City with variety of creative activities at VIP Room DEL/CAE on 5th floor and Ganara Art on 1st floor.  


Shopping always become a highlight during the FSTVE Season. Customers can enjoy more promos and special privileges such as:

Exclusive for SCX member, Mandiri credit card holder and loyal customers of Senayan City; can enjoy SCX FESTIVE GIFT SEASON shopping program starts from 14-27 December 2019 at Main Atrium, 1st floor, with minimum transactions of Rp1.000.000,-. Get the chance to win the instant rewards such as Senayan City E-Voucher Rp200.000,-, MAP Voucher Rp200.000,-, Thule Backpack, Watches, Bridges Eyewear, Coffee Machine, Lifestyle, Beauty, F&B voucher and many more.*

Within the same period, visit the CLAW MACHINE* at Main Atrium,1st floor, special for SCX member get 2x chances and Mandiri credit card holder get 3x chances to bring home the additional prizes from the claw machine.

Senayan City is giving more prizes for SCX member on December 24-26, 2019 on SCX FESTIVE SURPRISES. For the first lucky 4 SCX Members who spend certain minimum, can bring home the luxury prizes such as Fendi Sunglasses, Daniel Wellington Watches, Thule Luggage, OSIM Back Massager, 3D2N stay voucher 3D2N at Sofitel Nusa Dua Bali, coffee machine and many more.*

Special on 25 December 2019, for the first 50 SCX members will get EXTRA 30 POINTS.

SCX CAPTURE YOUR LUCK is back on December 24-26, 2019. Captures the QR codes using Senayan City Mobile Apps at Crystal Lagoon LG floor, Main Atrium 1st floor, DEL/CAE 5th floor and get exciting vouchers.



Even more exciting, FSTVE MIDNIGHT SHOPPING is held for two days on 14-15 December, 2019. Shop more during midnight shopping moment with discount up to 70%, buy 1 get 1 promo, double cashback promo on tenant participant and free parking during 20.00-24.00. Enlivening the shopping moments until midnight at Senayan City, customers will be pleased by performance of LALAHUTA and JAZ on the first day, and DIAA and THE GROOVE on the second day.

While customers only need to spend minimum Rp1.000.000,-, seize the opportunity to win many prizes in HOURLY PRIZE* program such as Senayan City e-voucher Rp7.500.000,-, Luxury Getaway 3D2N at Katamama Resort Bali, iPhone 11 Pro, Tag Heuer Formula 1 Watch and more prizes which will be drawn every hour starting at 21.00 WIB. Another highlight on Midnight Shopping at Senayan City is MYSTERY DEAL* program, with min. purchase of Rp1.000.000,- SCX Iconic Members and all customer will get a chance to buy these following hot items such as: iPhone 11 Pro with normal price of Rp18.499.000,- to Rp9.999.000,- or Economy Class ticket (return) Turkish Airlines for Magical Winter in Prague, Czech Republic for 2 people with normal price of Rp80.000.000,- to only Rp13.999.000,- or 7D/5N Tour packages of Korean Busan Cherry Blossom + Jeju Island fo 2 people at the normal price of Rp36.000.000,- to Rp15.999.000,-.

Enjoy 15K MIDNIGHT TREATS promo will treat the first 50 customers daily starting from 20.00 – 24.00 WIB from tenant participant as Coldstone, Hokkaido Baked Cheese Tart, Samjin Amook, Auntie Anne’s, The Halal Guys, D’Crepes and Kokumi.

Also, don’t miss the FSVTE CASHBACK* promo in the form of a Senayan City voucher Rp100.000,- for visitors who spend min. Rp1.000.000,- in all tenants and get DOUBLE CASHBACK* for Mandiri credit card holder only for the first 250 persons / day. Dine at DEL/CAE and get the cashback voucher of Rp50.000,- and can be used for next purchase. Enjoy all of this promo during FSTVE MIDNIGHT SHOPPING!

Senayan City is partnered up with bank Mandiri during FSTVE19, for customers who are using Mandiri credit card with min. transaction of Rp1.000.000,- everyday during 4-15 December 2019, will get bonus Rp100.000,-. Show your shopping receipt at Mandiri booth, LG floor.

*T&C applied.

Follow the joyous activities of Christmas and New Year celebration at Senayan City through hashtag #SCFSTVE19 #SCxBT21 and tag @senayancity in your social media.

Wishing you a wonderful Christmas and fabulous New Year!

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